| INTERNET-BASED
NEXITY BANK SURPASSES $100 MILLION IN DEPOSITS IN UNDER FIVE MONTHS
FOR IMMEDIATE RELEASE
July 24, 2000
(Birmingham, AL) Internet-based, Nexity Bank, member FDIC, has surpassed $100
million in deposits, according to Nexity Bank CEO, Greg Lee. The Bank began taking
deposits in February 2000, and in the five months since has signed up customers
from all 50 states. The Bank currently has $123 million in assets. "This
important milestone is a testament to the growing popularity of on-line banking,"
said Lee. "The public has long been ready for the convenience and high level
of service that on-line banking offers. We place an extremely high emphasis on
customer account service, and that results in an increased customer base, customer
satisfaction and customer loyalty."
High Interest Rates Nexity Bank recently received the "Top Tier"
award for second quarter 2000 from bankrate.com. The "Top Tier" award
is presented to financial institutions each quarter that most often provided the
highest yields during that quarter. Nexity Bank currently offers up to 6.6 percent
APY on money market accounts and up to 7.15 percent APY on 6-month certificates
of deposit. The Bank is able to offer such favorable interest rates due to low
overhead. Customer
Service a Top Priority Nexity Bank was the first Internet bank to handle
data processing and customer service in-house. This allows the Bank to closely
monitor customer service and to provide quicker turnaround in product enhancements
and customer requests. The toll-free phone number to the Bank’s customer service
center is available on each page on the web site. The
Bank’s customer service center operates from 7 am until 10 pm Central Time Monday
through Friday and from 8 am until 5 pm Central Time Saturday and Sunday. Every
Customer Service Representative is trained on the products that Nexity Bank offers and can answer customer
questions concerning balance inquiry, deposit information and procedural issues.
There are currently 19 Customer Service Representatives available for customer support. Security
First Nexity Bank was the first Internet bank to receive the AICPA’s Web
Trust Seal of Assurance. The Seal was developed by the American Institute of Certified
Public Accountants and tells customers that an independent certified public accountant
has evaluated Nexity Bank’s business practices and controls and determined that
they are in conformity with Web Trust Principles and Criteria for Business-to-Consumer
Electronic Commerce. The Seal verifies that a report has been issued indicating
that such principles are being followed in conformity with the WebTrust Criteria.
According to
David Long, president of Nexity Bank, The WebTrust certification was an important
building block in the Bank’s focus on customer service, and ensures that the Nexity
Bank website meets or exceeds the program’s high standards. To qualify for the
certification, the Bank allowed the accounting firm of Ernst & Young full
access to all Bank procedures, processes and equipment. The firm conducted a review
of the Bank’s technical and business practices before awarding the Web Trust Seal.
Complete Banking
Services On-line, Nexity Bank offers home equity loans and lines, money
market accounts, interest checking, personal checking, business checking, savings
accounts, CD’s, ATM/Check Cards, on-line bill pay and overdraft protection. Nexity
Bank provides free Internet access to customer accounts 24 hours-a-day, seven
days-a-week, plus on-line viewing of cancelled checks and on-line statements.
Additionally, the Bank has an alliance with Mortgage.com to offer mortgage products
to its customers. Nexity
Bank is headquartered in Birmingham, Alabama. Customer service representatives
can be reached at 877.738.6391.
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